Feb 24, 2013
14 notes

FOUND Muji is a project by the Japanese retailer Muji, to go around the world, pick certain locally manufactured goods and aesthetic quirks and turn it into a finely curated concept store in Tokyo.

From street markets of Lithuania, to the curated selection for Japanese hipsters, I think the whole thing is a big lesson, in how the mainstream commercial global urban development often ignores the local and authentic products, which are then on the other side of the world, being arranged into a globally interesting retail concept.

You could ask, is it somehow exploiting or endangering the original local production. I would say not really when thinking about the scale of the operation compared to the malls, chain stores and the big box economic model of urban planning.

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